Distinctive Thinking

on Business Success – Articles, tips, and Q&A’s

Archive for January, 2009

Quick Tip on Action, Strategy and Success

Posted by bizcoachjason on January 30, 2009

Often times *action* is the single biggest factor that leads to success.

Take action. Any action. Just make something happen.

It’s ok if it’s not perfect – most people won’t notice.
It’s ok if it doesn’t work – you’ll learn from it.

Well, this time someone noticed. And I hope these guys learn from it. LOL

Business Lesson: Every once in a while and especially in high-risk/reward situations, make certain to also think through the strategy of your actions.

Your BizCoach,
Jason

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Posted in Humor, Inspiration | Leave a Comment »

Online marketing, Social networking and Client attraction for Sales success

Posted by bizcoachjason on January 22, 2009

I have just read several blogs that deal with all these topics. Some were suggestions, some were rants, and others were just ideas to help others with sales.

I am a huge believer in networking and “mutually beneficial marketing”! I write articles, give teleclasses and live seminars. These are all forms of marketing and gaining exposure, but the goal isn’t to sell someone on something, but rather to provide useful, insightful info from my own experiences.

And now I am benefitting from the social networking arena – mostly Facebook, Twitter, LinkedIn, Meetup and Ning – where they can all come together. So here is my take:

Successful online networking is not much different than in-person networking: Build your personal and business brand into a cohesive message and attractive experience.

The key to great networking is to develop relationships by:
• Connecting
• Finding common ground
• Being service oriented
• Providing great value – resources, content, ideas or connections

By doing all these, people can get to know you and at the same time enhance themselves and their business, while you expect nothing in return.

And the key to turning people off right away and therefore NEVER being able to make a sale:
• Beat them over the head with your sales pitch

People need to know, like and trust you.

Helping others without expectation is the easiest way to get that accomplished. Plus, others will be drawn to you as you truly are, not as some marketing guru wrote webpage copy to “spin” the real you. This starts off the relationship on the right foot, as people will know what to expect from you.

These are my philosophies, and they have worked very well. Here are two recent articles about online and offline networking strategies and skills here:

“10 Holiday Networking Tips”
www.tinyurl.com/Networking10Tips

“How can I use Twitter to draw business to my website?”
www.tinyurl.com/7dpqrm

Good luck, and please feel free to connect so we can help each other. 🙂

All the best,
Jason

P.S. If you ever want to check out what free teleclasses and workshops I have coming up on these topics, just go to www.DistinctiveCoaching.com/events.htm

Jason E. Rosado
Business Coach

Helping self-directed and self-managed professionals achieve your ideal business in 12 months or less. Ready to start? Sign up for your FREE “Business Success E-Series”!

773.829.1276
Jason@DistinctiveCoaching.com

Website: http://www.AchieveYourIdealBusiness.com
Blog: http://blog.DistinctiveCoaching.com
Twitter: http://twitter.com/BizCoachJason
Facebook Group: http://groups.to/IdealBusinessCommunity

Posted in Business development, Entrepreneur, Inspiration, Motivation, Netiquette, Networking, Sales | Tagged: , , , , , , , , , , , | Leave a Comment »

Jan 19, 2009 – How are you celebrating Martin Luther King Jr. Day?

Posted by bizcoachjason on January 19, 2009

Happy Martin Luther King Jr. Day!

I hope everyone is doing something special today, be it big or little, to support Martin Luther King Jr. Day and all that this holiday and Dr. King himself stands for in America’s history and future.

Today I was asked to be a guest speaker at networking lunch in February that looks to be a celebration of diversity and civil rights in its own right.  The group will be composed of mostly women entrepreneurs from many races and backgrounds.  Under the main topics of networking, marketing and sales, I am looking forward to speaking specifically on how to broaden your network, help others, foster cooperation and collaboration, and be of service to one another.  Growing your business and leading a happier, more fulfilling life will just be awesome side effects.

I think it’s going to be a fantastic event!  Even though I am doing this for exposure and business reasons, I do feel very good about the group attending.  Just knowing that this kind of assembly of a diverse group of people with common goals and aspirations is a cause for celebration, because there was a long time in history when this would not have been the norm, acceptable and in some cases even legal.

I am very thankful and grateful for people of all races, creeds and colors that fought for centuries for civil rights in our country and continue to do so.  I am privileged and appreciative that I live and work, both virtually and in person, in communities in which I am able to meet people from different backgrounds with different experiences, preferences, opinions and points of view.  I hope that future generations will have even more openness, trust and caring across borders that will lift the nation and the world as we grow together in this new century.

Please share your thoughts, musings, and anything at all on this topic.

And enjoy today’s holiday and tomorrow’s inauguration, and many more todays and tomorrows to come!

All the best,
Jason

Posted in Business development, Business owner, Entrepreneur, Inspiration, Networking, Sales, Social Networking | Leave a Comment »

Q: How can I use Twitter to draw business to my website?

Posted by bizcoachjason on January 9, 2009

From the Facebook Discussion: “Who’s Using Twitter?”

Q: Jason, I have a question about Twitter. How can I use it to draw business to my website?

A: Great question.  There are several different ways to use Twitter for business.  Here are ten off the top of my head:

1.) Have conversations over Twitter by replying to other postings to build your network and relationships so people get to know you better – Type “@TheirTwitterName” at the beginning of the post to indicate who you are talking to, or click on the reply icon from their original post.

2.) Make announcements about your services, specials, etc.

3.) Provide helpful links to info, articles, blog posts, videos and other resources that are of interest to your target market.

4.) Ask others to “Re-tweet” important messages that you want to be spread “virally”.

5.) Use it synergistically with Facebook, LinkedIn, Ning, Meetup, etc.  When you connect to someone on one platform, see if they are on Twitter.  The more familiarity they get with you, the faster the relationship is built.

6.) Post questions that you have about anything at all.  If they have the answer, someone will generally try to help out.

7.) Announce networking events or ways to facilitate more in-person or virtual interaction.

8.) Give testimonials and recommendations to support your network.  I have done this when I had a great customer experience, and others have gotten business from it.

9.) Post some personal stuff once in a while, so people get to know not just your business, but you as well.

10.) Promote BizCoachJason and DistinctiveCoaching.com, because I rock 🙂  (Just kidding)

I have had people sign up for my E-Series and teleclasses from posts I’ve made, and others have retweeted for me on Twitter. 

Just aim to share the love, and it will work well.

All the best,
Jason

Jason E. Rosado
Business Coach

Helping self-directed and self-managed professionals achieve your ideal business in 12 months or less.
Want to get started?  Sign up for your FREE “Business Success E-Series”!

773.829.1276
Jason@DistinctiveCoaching.com

Website: http://www.AchieveYourIdealBusiness.com
Twitter:
http://twitter.com/BizCoachJason
Facebook: http://profile.to/BizCoachJason

Posted in Entrepreneur, Netiquette, Networking, Sales, Social Networking | 3 Comments »