Posted by distinctivecoaching on June 24, 2009
Yes, that’s correct. Due to a site reconstruction, we’ve moved.
For more informative, riveting, fascinating, thrilling articles, posts and general know-how on achieving your ideal business, sales, marketing, networking, social networking, productivity, motivation and all things that go into YOUR successful business, please see:
http://www.DistinctiveCoaching.com/Blog-posts
We’ll be waiting there for you . . .
Biz Coach Jason
Posted in Business development, Business ethics, Business owner, Creativity, Entrepreneur, Events, Goal setting, Humor, Inspiration, Interviewing, Motivation, Netiquette, Networking, Phone sales, Rosarito Mexico Bike Ride, Sales, Sales Training, Social Networking, Upgrading skills, marketing | Tagged: Entrepreneur, marketing, Networking, productivity, Sales, small business, small business owner, Social Networking | Leave a Comment »
Posted by distinctivecoaching on May 30, 2009
A lot of people are asking whether it makes sense to continue marketing as usual when money is so tight and often sales are low, cut back to save money and help stay afloat, or even cut marketing out altogether.
My definition of being in business is: “Selling a product or service.” And my definition of marketing is: “Creating exposure for your business, product or service.”
So a simplistic answer is: If no one knows you have something to sell, no one will be able to buy.
Not only is marketing essential in this economic environment, it can also be done inexpensively and very often for free.
I work with my own entrepreneurial clients to build their businesses using marketing methods that are no cost, fun and motivating for them to execute, and extremely helpful to their target market. This also helps to build their brand and exposure. So even if some prospects are not ready to buy at the moment, the processes, systems and strategies are in place and moving to really take advantage when the economy turns around.
But even during the downturn, people are buying. It’s all a matter of delivering great value with your marketing and being able to easily and comfortably show a rock-solid return on investment – present and future.
The best marketing is free. And it will set up your sales for success now and explode even more down the road.
Happy marketing and enjoy the ride!
Jason
Jason E. Rosado
Business Coach & Professional Speaker
Helping entrepreneurs and sales professionals achieve your ideal business in 12 months or less.
Let’s connect and supercharge your success!
Website: http://www.AchieveYourIdealBusiness.com
Twitter: http://twitter.com/BizCoachJason
Facebook Profile: http://profile.to/BizCoachJason
Facebook Business Group: http://groups.to/IdealBusinessCommunity
Posted in Business development, Entrepreneur, Sales, marketing | Leave a Comment »
Posted by distinctivecoaching on April 7, 2009
Want to sell more? Get the buzz words, catch phrases & industry jargon out of your head. Talk to people in their own, everyday terms so they can relate both intellectually and emotionally.
While working on sales strategies with two different clients yesterday and today, both said to me, “Wow.. I need to unlearn what my company taught me. No wonder I’m not getting many appointments set.”
I’ve also heard this before from past clients. These can’t be coincidences.
These two particular companies are well known and respected ones – one of the oldest and best-known in the financial services and one very respected network marketing company. Both teach their sales staff very specific strategies and scripts filled with phrases that boast of the company’s successes, accolades, and awards but do very little to engage the prospect’s dreams, wants and desires. They don’t connect the dots from what the company offers to what’s in the prospect’s mind and heart.
So how do you connect those dots? Here are six quick tips…
- Ask questions. Don’t assume you know your prospect’s pain and pleasure points. Even if you guess correctly, they need to be in their own words, not yours.
- Make an active sales experience for your prospect, not passive.
- Create a sales conversation instead of a presentation.
- Help your prospect get clear on what they want, how it will positively impact them and the costs for not acting.
- Use check-in questions and assess the fit as you go.
- Leave the decision-making power with your prospect. Don’t try to be sly or force a sale on them. If you’ve done a good job at helping them connect the dots, the decision is up to them.
It doesn’t matter how good your product or service is if you can’t help your prospect make an emotional and intellectual connection to take ownership of their decision.
What are you thoughts and experiences?
Where is Jason speaking next?
Take a look at www.DistinctiveCoaching.com/events.htm to find out or have him speak at your event!
Jason E. Rosado
Business Coach & Speaker
Helping entrepreneurs, small biz owners, and sales professionals achieve your ideal business in 12 months or less.
Want to get started? Sign up for your F-R.E-E “Business Success E-Series”!
773.829.1276
Jason@DistinctiveCoaching.com
Website: http://www.AchieveYourIdealBusiness.com
Twitter: http://twitter.com/BizCoachJason
Facebook Profile: http://profile.to/BizCoachJason
Facebook Business Group: http://groups.to/IdealBusinessCommunity
Posted in Business development, Business ethics, Entrepreneur, Motivation, Phone sales, Sales, Sales Training, marketing | Leave a Comment »
Posted by distinctivecoaching on February 24, 2009
“Create Your Ideal Prospect”
- How good are you at getting customers from networking events, online forums, email campaigns and other prospect contact situations?
- Could you increase your sales effectiveness if you knew exactly what to say, how to say it, what to expect, how to follow up – and put it into the “Prospect Success Formula?”
Most of us entrepreneurs, small biz and sales professionals have several missed opportunities every day, because we aren’t taking our cues from the people we meet and talk to, are not properly positioning ourselves, or are spending too much time and energy focusing on the wrong aspects our dialogs.
And when we do recognize these opportunities, we often let fear and lack of preparation get in the way of really taking advantage. I know I have encountered the sleazy sales person or annoying pitch-happy networker when I’ve been out at events. I’ve also gotten introduction emails from unknown or vaguely known people that make my stomach turn. I don’t want to come off that way to others, and I want to be ethical, moral and helpful with my networking, marketing and sales presentations.
“Luck is when preparation meets opportunity.”
This means that we create our own luck. And when you work for yourself, the importance of this cannot be stressed enough. People don’t succeed with their business just because of luck – especially in this economic environment. You have to be prepared.
And here’s your opportunity to start that preparation, easily and enjoyably.
During this free teleclass, you will:
Please join me on Wednesday, Feb 25 at 9:30am CT for this exciting live workshop that will take what you already know, combine it with new insight and give you superior networking, marketing and sales results!
Here is the link to register: http://idealprospect.eventbrite.com
And… for those that are on the live call, I will be giving a free bonus you will not want to miss, and a very special prize for one lucky winner!
All the best,
Jason
P.S. Don’t miss this one! If you want to explode your sales, and even if you aren’t 100% sure you’ll be able to make it, there will be follow up from the event that you won’t want to miss! http://idealprospect.eventbrite.com
Where is Jason speaking and presenting next?
Take a look at www.DistinctiveCoaching.com/events.htm to find out or have him speak at your event!
Jason E. Rosado
Business Coach
Helping entrepreneurs, home-based & small biz owners, and sales professionals achieve your ideal business in 12 months or less.
Want to get started? Sign up for your FREE “Business Success E-Series”!
773.829.1276
Jason@DistinctiveCoaching.com
Website: http://www.AchieveYourIdealBusiness.com
Twitter: http://twitter.com/BizCoachJason
Facebook Profile: http://profile.to/BizCoachJason
Facebook Business Group: http://groups.to/IdealBusinessCommunity
Posted in Business development, Entrepreneur, Events, Networking, Sales, Upgrading skills | Leave a Comment »
Posted by distinctivecoaching on January 22, 2009
I have just read several blogs that deal with all these topics. Some were suggestions, some were rants, and others were just ideas to help others with sales.
I am a huge believer in networking and “mutually beneficial marketing”! I write articles, give teleclasses and live seminars. These are all forms of marketing and gaining exposure, but the goal isn’t to sell someone on something, but rather to provide useful, insightful info from my own experiences.
And now I am benefitting from the social networking arena – mostly Facebook, Twitter, LinkedIn, Meetup and Ning – where they can all come together. So here is my take:
Successful online networking is not much different than in-person networking: Build your personal and business brand into a cohesive message and attractive experience.
The key to great networking is to develop relationships by:
• Connecting
• Finding common ground
• Being service oriented
• Providing great value – resources, content, ideas or connections
By doing all these, people can get to know you and at the same time enhance themselves and their business, while you expect nothing in return.
And the key to turning people off right away and therefore NEVER being able to make a sale:
• Beat them over the head with your sales pitch
People need to know, like and trust you.
Helping others without expectation is the easiest way to get that accomplished. Plus, others will be drawn to you as you truly are, not as some marketing guru wrote webpage copy to “spin” the real you. This starts off the relationship on the right foot, as people will know what to expect from you.
These are my philosophies, and they have worked very well. Here are two recent articles about online and offline networking strategies and skills here:
“10 Holiday Networking Tips”
www.tinyurl.com/Networking10Tips
“How can I use Twitter to draw business to my website?”
www.tinyurl.com/7dpqrm
Good luck, and please feel free to connect so we can help each other.
All the best,
Jason
P.S. If you ever want to check out what free teleclasses and workshops I have coming up on these topics, just go to www.DistinctiveCoaching.com/events.htm
Jason E. Rosado
Business Coach
Helping self-directed and self-managed professionals achieve your ideal business in 12 months or less. Ready to start? Sign up for your FREE “Business Success E-Series”!
773.829.1276
Jason@DistinctiveCoaching.com
Website: http://www.AchieveYourIdealBusiness.com
Blog: http://blog.DistinctiveCoaching.com
Twitter: http://twitter.com/BizCoachJason
Facebook Group: http://groups.to/IdealBusinessCommunity
Posted in Business development, Entrepreneur, Inspiration, Motivation, Netiquette, Networking, Sales | Tagged: business growth, Entrepreneur, facebook, home based business, linkedin, marketing, meetup, ning, Sales, small business owner, Social Networking, twttier | Leave a Comment »
